A collaborative video project aimed at raising farmers’ awareness of small-scale agricultural machinery, water, time, and labor saving crop management practices in South Asia has won the bronze prize in the Event and Visual Communication Association (EVCOM) 2016 Award for Communication Effectiveness at an event in London on April 28.

The EVCOM Screen Awards are among the most prestigious competitions in corporate film and visual communications. The award was jointly accepted by Agro-Insight, the Bangladesh Agricultural Research Institute (BARI)Agricultural Advisory Society (AAS), and the International Maize and Wheat Improvement Center (CIMMYT).

Read more here about the video and how it is raising awareness of farmers around the world about how to grow more while saving time, water and money. 

This video was originally published on YouTube on Sep 21, 2012 by CIMMYT. The video is also available in several languages on the Access Agriculture wesite