Lexicon of Sustainability

The Lexicon’s award-winning storytellers transform insights from experts in food, farming, water and energy into an enlightening dialog with ideas that can help save the planet. These knowledge products are made in collaboration with government agencies, universities, foundations, television networks, publishers, non-profits, community organizers and sustainability advocates from around the world. Our primary tool is language. We tell aspirational stories of real people sharing sustainable solutions to help drive behavior change. By illuminating the meanings behind these powerful ideas, we help people to pay closer attention to how they eat, what they buy, and where their responsibility begins for creating a healthier, safer food system. It’s behavior change that works on a local and regional level to transform communities and shift the marketplace. By using a multi-stakeholder storytelling approach, one that blends data and insights from scientists with support from lawyers with solid policymaking expertise, we can deliver stories that provide a roadmap for how to shift toward a more regenerative and responsible food production model, one that improves our health while safeguarding our land, water and air for generations to come.